Week 2

By this week I had made my choice of organisation to be used for the marketing campaign research (T.M. Lewin). I also read some text books to find out more information about the topics to be treated in lecture. I prepared a list questions before the lecture, but was very satisfied because the lecturer fully covered all the areas where I had concerns. This improved my confidence and interest in the course. By the end of lecture I had excellent understanding of the key concepts covered.


Also in Week 2 I realised I did not have a more concrete timetable for studies and most of my studying will be on an ad hoc basis. This prompted me to create a concrete timetable. I also realised I had not incorporated any team work activities with my unit mates into my timetable. These are quite important so that we can argue on and discuss various issues relevant to the unit. I adjusted my unit work timetable to incorporate team work and discussion times with my unit mates.


On a whole, this week I still felt very confident and interested in the course. So far I have found it very interesting and I have fully enjoyed the take home tasks that were given. I felt quite excited about researching on and understanding the EPoS system and how it is used for planning in the retail sector.
I planned to visit a retail shop to observe how the EPoS system operates in practice, after reading theoretical literature about this. This will help me put into perspective the theoretical literature.