Week 14

I used this week to read over and edit my unit assessments and prepare the final copies for submission. I also spent time preparing for the final lecture. With all my assessments now completed I felt a lot better and no more pressure.


On a whole, I have found the unit very interesting. Although I was unable to focus and concentrate throughout the unit, I believe I was still able to achieve the objectives I set out for myself from the beginning of the unit. I have both theoretical and practical understanding of various retail marketing strategies. The lectures which involved the guest speakers were also very interesting because they shed more light on the practicality of the module.

Week 13

This week my focus was on completing the final assessment.


I found the research and campaign workshop very interesting and practical.


By the end of the week I completed the assessment on the retail marketing project and marketing campaign.

Week 12

During this week I completed my coursework on EPoS systems and the A3 Boards. My focus now turned to completing the work on preparing a marketing plan.


I also read through my lecture notes and other relevant material in preparation for the tutorials in the next lecture.


I found the tutorials very interesting and informative. I was able to concentrate through out the lecture. By the end of the week I felt very fulfilled and enthusiastic about continuing with my course works.

Week 11

As with week ten, this week was about completing my course works. I also continued to gather information to be used to prepare the A3 Boards.


Furthermore, I read up on relationship marketing in retail and also completed the homework from week ten, in preparation for the next lecture.


By the end of the week I was feeling quite satisfied with my progress so far and was now coping quite well under stress.

Week 10

During this week was more focused on completing the coursework on EPoS systems can assist in the development and refinement of retail marketing strategy. I gathered relevant literature and read up on the internet for more information on EPoS systems. I also produced a rough sketch of coursework for both the essays on the marketing plan and EPoS systems. Initially I found this challenging because I had not produced the draft plan. But once this was in place I was able to continue with the work with much ease.


I also read up on innovative retail marketing strategies and also completed the homework form the previous lecture for the presentation.


By the end of the week, I felt quite confident, motivated and enthusiastic. I was still experiencing a lot of pressure but my new strategy was working so I was able to deal with the pressure. I also had a draft for all my final assessments and was making good progress towards completing them.

Week 9

I used most of this week to continue with working on my final assessment. I focus on identifying, researching and gathering information about the case studies I planned to use in my work. I also started working on the design of the A3 boards to be presented with the assessment.

I was also able to prepare in advance for the lecture as well as carry out research on the ethical policies of my chosen retailer.
This week I also felt a lot of pressure as the deadline for submission was fast approaching. However I had learned and was implementing the techniques on how to deal with such pressure. I also felt a lot more confident and enthusiastic this week.

Week 8

Earlier in the week I visited the student welfare office for some advice on coping with course pressure. I found the advice very useful and decided to redraw a study time table.


Before the lecture I was able to complete the homework for the previous lecture. I also read up on the topic for the lecture before coming into class.


Although I still wasn’t able to concentrate fully, it was better than the previous weeks because I had prepared for the lecture before hand. I also found the lecture more interesting and interactive because of the discussions on pricing promotions and adverts.


By the end of the week I felt that I was overcoming the stress and starting to get back in track. I also started to read the previous lecture notes to keep abreast with everything that had been covered so far.